OnlyFans Agency CRM & Client Management

The Spreadsheet Trap

Every OnlyFans agency starts the same way: a Google Sheet with creator names, earnings, and maybe some notes. It works great with 3 creators. At 10 creators, it's annoying. At 20+ creators, it's a disaster waiting to happen.

The solution isn't buying expensive enterprise software. It's implementing the right lightweight CRM system designed for your specific agency workflow.

Essential CRM Features for OF Agencies

Not all CRMs are created equal. Here's what your OnlyFans agency management system absolutely needs:

1. Creator Profile Management

Each creator should have a complete profile including:

• Contact information (email, Discord, phone)
• Platform usernames (OF, Instagram, TikTok, etc.)
• Contract details and revenue split
• Login credentials (securely stored)
• Content preferences and boundaries
• Assigned team members
• Onboarding status and checklist

2. Revenue & Performance Tracking

3. Task & Communication Logging

Every interaction with a creator should be logged. When did you last check in? What did you discuss? What action items came out of it? Without this history, you lose context and creators feel forgotten.

4. Team Assignment & Permissions

As your agency grows, different team members handle different creators. Your CRM should support:

• Assigning chatters to specific creators
• Role-based access (managers see everything, chatters see their creators)
• Shift scheduling and handoff notes
• Performance tracking per team member

Best CRM Tools for OnlyFans Agencies

Here are the most common solutions agencies use, from simple to advanced:

Option 1: Airtable (Recommended for Most)

Option 2: Notion

Best for: Small agencies (1-10 creators) who value documentation.
Notion is great for SOPs, wikis, and basic creator tracking. It's less structured than Airtable but more flexible for documentation. The database features are improving but still behind Airtable for complex relationships.

Option 3: Custom-Built Dashboard

Best for: Large agencies (50+ creators) with developer resources.
At scale, you may need a custom solution built on tools like Supabase, Next.js, and Vercel. This gives you complete control but requires ongoing development and maintenance.

Option 4: Industry-Specific Tools

Some tools are built specifically for OnlyFans agencies, like Infloww for chat management. While these handle specific functions well, you'll likely still need a central CRM to tie everything together.

Building Your Creator Dashboard

Regardless of which tool you use, here's the data structure we recommend:

Automation Workflows That Save Hours

The real power of a good CRM is automation. Here are workflows every agency should implement:

1. Weekly Revenue Report Auto-Generation

Set up a workflow that automatically compiles each creator's performance and emails you (and them) a weekly summary. No more manual calculations.

2. Onboarding Checklists

When you add a new creator, automatically generate their onboarding tasks:

• Schedule kickoff call ✓
• Collect platform credentials ✓
• Review content library ✓
• Set up chat team ✓
• Launch marketing push ✓

3. Churn Risk Alerts

Create triggers that notify you when a creator's revenue drops significantly (e.g., 30% week-over-week). Early intervention prevents surprise departures.

4. Staff Performance Tracking

Automatically calculate and compare chatter performance based on the creators they manage. Who's driving the best results? Who needs coaching?

Performance Reporting Best Practices

Security & Access Control

Your CRM contains sensitive data—creator earnings, login credentials, contracts. Security is non-negotiable:

• Role-based access: Staff only see what they need
• 2FA required: For all team members
• Audit logs: Track who accessed what
• Secure credential storage: Use encrypted vaults, not plain text
• Regular access reviews: Remove ex-employees immediately

Implementation Timeline

Frequently Asked Questions