For a creator based in Italy, a credible OnlyFans agency can be checked on the Registro Imprese, explains its fee and the flow of your money in writing, and knows what AGCOM now requires: onlyfans.com appears on AGCOM's list of services that must verify Italian users' age, and larger creators fall under AGCOM's influencer rules. Your partita IVA, tax regime and INPS position are yours to settle with a commercialista, not something to hand to an agency unchecked.
- Creators in Italy can apply
- Ask about current services
- Terms and pricing in writing
Work with SirenCY from Italy
SirenCY is a creator management agency based in Melbourne that works remotely with OnlyFans and Fansly models, webcam models and influencers worldwide, so being based in Italy is no barrier. Its agency fee is 35%; everything else is set out in a written proposal before you sign.
- 1. Apply with your platforms and goals.
- 2. Talk it through to check fit and scope.
- 3. Get it in writing before anything starts.
AGCOM's age checks, and why onlyfans.com is on the list
Italy now requires adult sites to verify that users are over 18. Article 13-bis of the 2023 “Decreto Caivano” bars minors from pornographic content and obliges websites and video-sharing platforms that distribute such content in Italy to check users' age, and AGCOM, the communications regulator, set the method in Delibera 96/25/CONS of 8 April 2025. Its age verification page describes a “double anonymity” system: an independent certified provider issues the proof of age without knowing which service it is for, and the site receives a proof that contains no identifying data.
- Operators established in Italy or outside the EU had to comply from 12 November 2025, and those established in another EU member state from 1 February 2026 (AGCOM).
- AGCOM keeps a public list of covered services, and its version dated 29 September 2026 includes onlyfans.com.
- A non-compliant site can be warned to fix the problem within twenty days and then blocked until it complies (AGCOM enforcement note).
- Italy is also one of the five frontrunners the European Commission named in its July 2025 press release on national age-verification apps.
For an Italy-based creator, the obligation sits with OnlyFans, but Italian fans now meet a third-party age check before reaching adult material. Plan your Italian promotion with that step in mind, and treat any agency that offers to help fans skip the check as one to avoid.
AGCOM's influencer rules: who counts and how to label ads
AGCOM's influencer framework began with the 2024 guidelines in Delibera 7/24/CONS, which Delibera 197/25/CONS amended while approving a code of conduct. AGCOM's influencer FAQ sets out how it works in practice:
| What creators ask | AGCOM's answer |
|---|---|
| Who is a relevant influencer? | Anyone with at least 500,000 followers or 1,000,000 average monthly views on at least one platform, who controls their editorial choices and earns from the activity (AGCOM FAQ). |
| What do they have to do? | Fill in the form to join AGCOM's public list of relevant influencers, which is updated every six months, and follow the guidelines and code on every platform where they hold an account (AGCOM FAQ). |
| Which label works for a paid post? | A clear word such as “Pubblicità”, “ADV” or “Sponsorizzato da”, visible at once without any click; tagging the brand or adding a discount code is not enough. |
| Is “in collaborazione con” acceptable? | Not for a paid commission, because it does not make the advertising nature clear, and a platform's branded-content tool does not replace the written label. |
| Is there a minimum payment before labelling applies? | No. Any benefit, including free products or an affiliate code, makes the content a commercial communication. |
Creators below the thresholds skip the list and its formal duties, but AGCOM still asks them to keep advertising transparent and respect minors' protection. Ask any agency who writes the captions on your promotional accounts, and who is responsible if a label is missing.
Partita IVA, regime forfettario and INPS: the set-up in one table
| Topic | What the official source says | What to ask your commercialista |
|---|---|---|
| Opening a partita IVA | For an activity that does not require entry in the Registro Imprese, file form AA9/12 within 30 days of starting (Agenzia delle Entrate). | Is my activity professional or a business that needs the Registro Imprese? |
| Regime forfettario | Open to those whose revenues or fees did not exceed 85,000 euros in the previous year, with a single 15% tax that drops to 5% for the first 5 years if conditions are met; it ends in the same year if revenues pass 100,000 euros (Agenzia delle Entrate flat-rate scheme). | Do I qualify for the start-up rate, and does a salaried job rule me out? |
| Employment income limit | The scheme excludes people with more than 30,000 euros of employment income in the previous year, a limit raised to 35,000 euros for 2025 and 2026 (Agenzia delle Entrate). | How does my day job affect this year's choice? |
| INPS fund | INPS circular 44 of 19 February 2025 says the fund depends on how the work is organised. Where organisation outweighs personal work, for example selling videos or managing ad banners, it is a business needing Chamber of Commerce registration and the traders' scheme; personal professional work goes to the Gestione separata. | Which INPS scheme fits the way I actually work? |
| Activity code | The same circular notes that ATECO code 73.11.03, influencer marketing activity, has existed since 1 January 2025 (INPS). | Which ATECO code describes my mix of subscriptions and brand work? |
| VAT on platform income | OnlyFans' Terms of Service tell creators registered in an EU country to follow the EU VAT rules that apply. | How is my supply to a platform based outside Italy treated for IVA? |
OnlyFans also says it may be legally required to share earnings information with local tax authorities, so plan on full disclosure. The creator finance and tax hub has general guides to read before your first meeting with an adviser.
How to check an Italian agency before signing
- Order a visura camerale from the Registro Imprese. It shows the company name, legal form, registered office, tax code and VAT number, date of incorporation, business purpose and officers, and the historical version adds every change since incorporation. An English-language version exists for foreign readers.
- Run the VAT number through the Agenzia delle Entrate partita IVA check, which confirms whether it is valid and active and whose name it is in, and use VIES for cross-border EU registration.
- Do not expect a creator-management licence. The Ministry of Labour authorises and lists agenzie per il lavoro, which match job seekers with employers, and no separate licence for managing creators appeared in the Italian sources reviewed.
- Ask how money moves. The INPS circular describes talent agencies that assist creators with their affairs and notes that agencies often collect brand payments themselves before passing on the agreed share, so ask for that flow, and the timing, in writing.
- Read what the percentage is charged on. The guide to gross versus net agency fees shows how much the base changes the result, and the agency and management hub covers contracts and exits.
Intimate images: Article 612-ter and the Garante's preventive report
Law 69/2019 added Article 612-ter to the Italian Criminal Code. Sending, publishing or spreading sexually explicit images or videos meant to stay private, without the consent of the people shown, carries one to six years in prison and a fine of 5,000 to 15,000 euros, and the same penalty applies to people who receive the material and pass it on to cause harm.
Italy also lets you act before anything is published. If you have a well-founded fear that intimate images could be shared without consent, the Garante per la protezione dei dati personali accepts a report under article 144-bis of the privacy code: you name the platforms you are worried about and why, send the images through a link the Garante provides after the report, and it can adopt a measure that is notified to those platforms. Crimes can be reported to the Polizia Postale.
Paid content that leaks is usually a copyright matter too. Learn how to check whether your content has leaked and build a takedown evidence pack before you file notices.
Payouts, the Italian clock and shooting in Rome or Milan
OnlyFans pays creators 80% of each fan payment (OnlyFans), and what reaches your Italian account is converted from US dollars by your bank or e-wallet, which may charge for it (OnlyFans). The usual withdrawal minimum is $20 (OnlyFans), earnings clear a 7-day pending period for most creators (OnlyFans), and payouts typically take 3 to 5 business days (OnlyFans). The methods available depend on your country (OnlyFans), and the payout account should be yours alone; the payout problems checklist helps if a transfer stalls.
Summer time across the EU starts and ends at 1:00 GMT on the last Sundays of March and October (Directive 2000/84/EC), while US clocks change on other Sundays (NIST). For most of the year, US East Coast prime time from 7 pm to 11 pm is 1 am to 5 am in Rome, and the West Coast evening runs from 4 am to 8 am Italian time; in the short gap weeks each is an hour earlier.
| City | When you need permission | Timing and cost |
|---|---|---|
| Rome | Photo shoots in indoor or outdoor areas owned by Roma Capitale need authorisation from the Dipartimento Attività Culturali, and even a tripod counts as occupying one square metre of public land (Roma Capitale). | State monuments such as the Colosseum are outside the city's remit, and the Parco Archeologico del Colosseo wants requests at least 30 days before shooting (Roma Capitale). |
| Milan | Commercial photo and video shoots in the historic centre, parks, gardens and municipal buildings are authorised online through the GeoEventi portal (Comune di Milano). | Apply at least 6 working days ahead; photography costs 103 euros plus 22% IVA and video 444 euros plus IVA per time slot, plus two 16-euro revenue stamps (Comune di Milano). |
Where SirenCY fits for creators in Italy
SirenCY is a creator management agency based in Melbourne, Australia. Ask it, as you would any foreign agency, for its home-country business details, check them against the name on its written proposal, and ask about Italian-language support and which hours it covers. SirenCY's agency fee is 35%, with all other terms set out in each creator's written proposal or agreement.
Creators based in Italy can send an application to SirenCY, and partners or press can use the contact page.
Sources for this Italy guide
Reviewed 2 October 2026. Limitations: this is general information in English about Italian rules, not legal, tax or social security advice. AGCOM updates its list and guidance, and tax limits change with each budget law, so check the official pages below and confirm your position with a commercialista or an avvocato.
- AGCOM on age checks: Delibera 96/25/CONS, the age verification overview and the list of covered services (29 September 2026); the European Commission's age verification announcement.
- AGCOM on influencers: Delibera 197/25/CONS and the guidelines, code of conduct and FAQ page.
- Tax and contributions: Agenzia delle Entrate on opening a partita IVA, its English flat-rate scheme page and VAT number check, and INPS circular 44/2025 on content creators.
- Agency checks: the Registro Imprese page on the visura camerale, the Ministry of Labour register of employment agencies and VIES on Your Europe.
- Privacy and criminal law: Law 69/2019, article 10, in the Gazzetta Ufficiale and the Garante's revenge porn page.
- Time and filming: Directive 2000/84/EC on EUR-Lex, NIST daylight saving rules, Roma Capitale on photo shoot authorisation and the Comune di Milano on photo and video permits.
- OnlyFans: Terms of Service and help articles on payout share, minimum withdrawals, pending periods, payout speed, bank fees, availability by country and sharing tax data.
What Creators in Italy Should Look For
The agency-vetting criteria for creators in Italy are the same as for creators anywhere. Service quality, contract flexibility, and transparent commission matter far more than physical office location.
For a broader vetting framework, see the OnlyFans agency buyer's guide. Apply the same documented criteria to every provider.
Creators in Italy should also verify time-zone coverage for chatter operations, payment routing compatibility (currency and banking), and language support if operating in non-English audience markets.
Based in Italy? Apply to SirenCY
Creators based in Italy can apply and ask whether SirenCY's current services fit their needs. SirenCY's verified agency fee is 35%; other terms are documented in each creator proposal or agreement.
Apply to SirenCY →Frequently Asked Questions
Are there OnlyFans agencies based in Italy?▾
Local and international agencies may accept Italy-based creators. Verify each provider's current location coverage and operating model directly before applying.
What should creators in Italy look for in an OnlyFans agency?▾
Compare clearly documented service scope, pricing, reporting, exit terms, account access, and creator references. Confirm every material term in the proposal or agreement.
Does SirenCY work with creators in Italy?▾
Creators based in Italy can apply to SirenCY. Ask whether SirenCY's current services and scheduling fit your location. SirenCY's verified agency fee is 35%; other terms are documented in each creator proposal or agreement.
How does location in Italy affect OnlyFans earnings?▾
Location does not guarantee an earnings result. Audience, offer, content, pricing, and operating costs vary by account, so measure performance using your own account data.
What are typical OnlyFans agency commission rates for creators in Italy?▾
Pricing varies by provider and proposal. Request the calculation basis, included services, extra costs, and exit terms in writing. SirenCY's verified agency fee is 35%.