The editorial rules SirenCY's guides follow, and how to get one corrected.
SirenCY is a creator management agency that also publishes guides for creators. This policy sets out what those guides must do, what they must never do, how SirenCY's commercial interest is disclosed, and how to report an error. It covers the articles, comparison pages and service pages published on sirency.com.
Who publishes these guides
SirenCY is operated by an Australian private company. Its registered details are in the terms of service.
Guides are published under the SirenCY name as an organization, not under invented author names or an editorial team presented as a person. The organization is responsible for what it publishes and for correcting it. The authorship page explains how that responsibility works, and the about page describes the business behind the guides.
What every guide must do
A guide is ready to publish only when it meets all six of these standards:
- Answer the reader's question directly, near the top of the page.
- Support every factual claim with a primary source linked on the page.
- List its sources, with the date they were reviewed.
- Give the reader something to use: a checklist, a table, a worked example or a set of questions.
- Say what it cannot tell the reader, and when to get advice from a qualified professional.
- Date any rule that can change, such as a fee, threshold or deadline, and link the official page that sets it.
The methodology explains how the research behind these standards is done: which sources count, how numbers are handled and which checks run before a guide goes live.
What guides must never do
Some content is ruled out entirely, whatever the topic. The table gives each rule and the reason for it.
| Never | Why |
|---|---|
| Invent a statistic, or state a figure no linked source gives | A reader cannot check it, and a made-up number in a money or tax guide can cost them. |
| Promise an outcome, such as income, growth, follower numbers or a timeline | No guide can know what a particular reader's audience will do. |
| Claim results for SirenCY: client counts, earnings, rankings, ratings or testimonials | Readers cannot verify them. Figures about SirenCY are limited to facts the business has confirmed, such as its 35% agency fee. |
| Name private individuals, or report anyone's earnings without a public, dated source | Privacy comes first. Where a page covers public figures, self-reported numbers must be labeled as self-reported. |
| Explain how to get around platform rules, bans, age or identity checks, geo-restrictions, sanctions or tax | Those rules protect people, and breaking them can cost a creator their account, their income or more. |
| Describe sexual content explicitly | The guides are about the business side of creating, not the content itself. |
| Copy text from another site | Sources are paraphrased and cited, never reproduced as if they were SirenCY's own words. |
How a guide shows its work
Each standard above has a fixed place on the page, so you know where to look for it:
| What you will find | Where | Why it is there |
|---|---|---|
| The direct answer | The first paragraph | You get the answer before the detail, and can stop reading once you have it. |
| Citations | In the sentence or table row that makes the claim | Each claim can be checked at the point where it is made. |
| The list of sources | The end of the guide, with a reviewed date | You can see what was checked, and when. |
| The limits | A short statement, usually near the end | You know where the guide stops and professional advice starts. |
| The next step | A link to the relevant SirenCY page | Usually the creator application, offered as a next step rather than worked into the advice. |
How commercial interest is disclosed
SirenCY is a management business, and many of its guides end with a link to the creator application. That interest is real, so it is disclosed rather than hidden:
- Comparison pages that include SirenCY say that SirenCY wrote and published them, and apply the same published criteria to every provider.
- Ranking words such as “best” or “top” describe options for the reader to weigh. They must not be used to describe SirenCY.
- Service pages must describe SirenCY in terms a reader can check: the 35% agency fee, how working together starts, and the written proposal or agreement that sets out the other terms.
- If a page ever carries a paid placement, a sponsored post or an affiliate link, it has to be labeled where it appears.
That last rule follows the regulators. The US Federal Trade Commission's Endorsement Guides require an unexpected connection that could affect how people weigh a recommendation to be disclosed clearly and conspicuously (16 CFR 255.5), and the UK Competition and Markets Authority's guidance for content creators says incentivized content must be clearly identifiable as advertising.
Safety, legal and tax topics
Guides on tax, contracts, privacy, safety and the law are general information. They name the official source, give the date it was checked, and say plainly when a reader should see a qualified local professional. They are not a substitute for advice about a reader's own situation.
Guides that touch on personal safety, such as harassment, threats or sextortion, should point readers to the relevant reporting service or emergency contact before offering any business advice.
Where adult content is illegal or heavily restricted, guides must say so and point readers toward lawful, non-explicit creator work instead. The legal and safety hub and the finance and tax hub collect those guides in one place.
Australia's consumer regulator expects a business's claims to be true, accurate and able to be proven, and guides on high-stakes topics are written to the same test: if a statement cannot be supported by a source on the page, it does not belong in the guide.
Rules that change at the border
Tax, advertising disclosure and adult content law differ from one country to the next, and readers come from many of them. A guide that covers more than one country names the country each rule belongs to and links that country's official source, rather than presenting one country's rule as if it applied everywhere.
When a guide does not cover your country, it should say so. Treat any rule it describes as a pointer to the question you need to ask your own tax authority, regulator or adviser, not as the answer.
Plain language
Guides are written for people running a creator business, not for search engines or other agencies. Jargon is explained the first time it appears, sentences are kept short, and stock openings and hype are cut. Where a platform, regulator or contract uses a technical term that matters, the guide keeps the term and explains it rather than swapping in a vaguer word.
Corrections
If you spot a factual error, an outdated statement or a broken link, email anyro@sirency.com with:
- the address of the page;
- the exact text that is wrong, copied from the page;
- what is wrong with it; and
- a link to a primary source that shows the correct position.
Correction requests and material changes to cited sources are used to identify pages that need review. Substantive corrections are reflected in the page's last-modified date, so a changed date tells you the content changed, not just the layout. The contact page explains what else to include and how to report other problems.
Companies named in a guide or comparison can ask for a correction through the same route, and the same test applies: a source showing that the page is wrong. A request to remove accurate, sourced information, or to add promotional claims, is not a correction.
Dates on a page
A guide's list of sources carries a reviewed date: the day those sources were last opened and checked against the page. The page's last-modified date, published in its metadata, reflects the last substantive change to what the page says.
Pages can be reviewed when a cited source changes, a platform changes its rules, a reader reports an error or a link breaks. A recent date is a sign of checking, not a promise that every source is unchanged today, so open the linked official page before you act on a rule that matters to you.
The limits of this policy
This policy governs SirenCY's public content. It does not describe the terms of any management or partner agreement; those are set out in each written proposal or agreement. It does not turn a guide into legal, tax or financial advice. And it cannot promise that every page is free of error, which is why the correction route exists.
If you find a page that falls short of this policy, report it to anyro@sirency.com. Pointing to the rule it breaks and the source that proves it is the quickest way to get it fixed.